The original content creation medium (if you don’t count paint on rock,) paper is the must-have form of pulp.

Julia Cameron , author of the creative journaling guide The Artist’s Way says: “When we write by hand, we connect to ourselves. We may get speed and distance when we type, but we get a truer connection–to ourselves and our deepest thoughts– when we actually put pen to page.” 

What she’s talking about isntt pulp fiction. But it is pulp. Paper is still the very best place to start ideas for copy and content writing. It’s liberating – even productive – to step away from the screen and “scritch.”

Earthwise is affordable – check current price; – and is 100% recycled. The stock as a good “hand feel,” but not so much it seems precious. I’ve weened myself away from those high-end notebooks. I feel compelled to decorate them with greatness. The pressure!

With a deliberately un-fancy sensibility to your paper, you’ll flow with the go. You’ll feel no hesitation in grabbing a pad from the stack and making your mark(s) on the world.

Earthwise Ampad 100% Recycled Perforated Ruled 50-Sheet 8 1/2 x 11 ¾-Inch White Pads 12-Pack

And for that you also need:

Pens.

I love Sharpees. (Check current price.)

Call me a Sharpie collector. Or perhaps a Sharpie loser: I tend to lose more than I gain – I think I must leave a Sharpie everywhere I go (you’re welcome)  – and thus I replenish my supplies frequently. The black fine-points are my every day, all-day tools: I love the precision of the line, the depth of that black color, and even the sound of the “scritch-scritch” on the paper.

Oh, the sad feeling when I am out of Sharpies and must use a mundane ballpoint to ideate. Somehow, the logo designs, the name ideas, the lists, the character sketches, the flow charts just aren’t as… sharpie.

And then there is the highly saturated color set: so great for accents, adornments, fheading titles, and more robust sketches and doodles. Day or night, home or away, Sharpies are never dull. They are the Walt Now Creative Ideation pens of choice.

And choice they are.

Sharpie Permanent Markers, Fine Point, Black, 24-Count

Sharpie Color Burst Permanent Markers, Fine Point, Assorted Colors, 24 Count