“The Ballad of Judge Wapner” | Funny Radio Commercial for “The People’s Court” | Good Copywriting Example

Humor Writing, Music, Radio Commercials
Funny Radio Commercial for King World and “The People’s Court | Writer: Walt Jaschek | Producer and Director: Paul Fey | Music by Mathews Griffith

The late Judge Wapner ruled on “The People’s Court.” This funny radio commercial for the King World syndicated TV show, produced by agency Paul & Walt Worldwide, honored the Judge’s commanding presence in the form of a mock, country-western-style “ballad.” It’s also a good copywriting example; here’s the script.

“The Ballad of Judge Wapner”
Lyrics by Walt Jaschek

MUSIC: COWBOY BALLAD-STYLE, UNDER

COWBOY: He sits in judgment / He stands for the law / Kinda looks like a hero / And sounds like your Pa

BACK-UP SINGERS: WAPNER!

MUSIC: HARMONICA WAILS

COWBOY: He smiles and he laughs / His voice tinged with gravel / But the bad-guys just gasp / When he bangs his big gavel

BACK-UP SINGERS: WAPNER!

COWBOY: Judge Wapner.

BACK-UP SINGERS: JUDGE WAPNER!

MUSIC: HARMONICA WAILS

COWBOY: When neighbors brawl / When lovers refute / When suppliers and buyers and liars dispute / Wapner won’t let those lawbooks get dusty / Got a buddy named Doug / And a sidekick named Rusty

BACK-UP SINGERS: RUSTY!

COWBOY: With Wapner.

BACK-UP SINGERS: JUDGE WAPNER!

MUSIC: HARMONICA WAILS

COWBOY: Doesn’t do it from towers / Doesn’t do it from steeples / He does it in court / A court called “People’s”

BACK-UP SINGERS: WAPNER!

COWBOY: “People’s Court.”

BACK-UP SINGERS: JUDGE WAPNER!

COWBOY: Call him “Your Honor.”

COWBOY: JUDGE WAPNER!

MUSIC: HARMONICA WAILS, UNDER

ANNOUNCER: Judge Wapner RULES… on “The People’s Court.”

COWBOY: Song over.

BACK-UP SINGERS: SONG OVER!

MUSIC: HARMONICA WAILS AND FADES OUT

© Walt Jaschek and Paul Fey. All rights reserved.

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YouTube playlist of our other funny, award-winning radio commercials: https://www.youtube.com/playlist?list…

“Refresh” | Missouri Tourism Commercial | Country/Western Jingle with Lyrics by Walt Jaschek

Jingles, Music, Radio Commercials
“The Refresh Song” | Lyrics by Walt Jaschek | Produced by Paul Fey | Music by Mathews Griffith

“The Refresh Song” is a country-western-style jingle promoting “the magic of Missouri,” with lyrics by Walt Jaschek. It was commissioned by the Missouri Department of Tourism, and ran on radio stations throughout the midwest, promoting Missouri vacations. Walt’s repeated use of the syllable “re” makes for an engaging, ear-pleasing hook. (One person on the department’s staff commented: “Gee, that’s a lot of ‘re’ words.”) Take a listen, and read:

“The Refresh Song” lyrics

Refresh, come on and rediscover
Recharge and rewind;
Retreat, rekindle and recover
Restore your store of mind!

Replay, recreate a memory,
Relax your cares away,
Return to the magic of Missouri
And make your getaway!

Revive, get recuperated,
Reap your reward;
Rejoice, get rejuvenated,
Just beyond your own backyard.

Reach out, grab your lovin’ family
Take time off and play
Return to the magic of Missouri
And make your getaway!

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A Miracle and Wonder: Happy Birthday, Paul Simon!

Heroes, Music, Sketches

paulsimon-by-waltjaschekI sketched my hero, the transcendent Paul Simon, a writer whose lyrics enter through the heart and remain in the brain. Thank you, sir, for all the music and the otherworldly journeys they provide. In the song “Boy in the Bubble,” Paul Simon wrote:  “These are the days of miracles and wonder.” He is both.

Today, October 13, 2017, he turns 76. Happy birthday, Paul, and keep having them.

Walt Jaschek